ORLANDO CYBORG
Case STUDY
PITBULLS
BRAND IDENTITY
A bold and futuristic brand identity for an elite football team that represents strength, technology, and relentless performance on and off the field.
Project Type: Brand Identity
Industry: Sports/ Football
Year: 2025
Services: Logo Design, Brand identity, Uniforms, Print, Social Midea Design
Tools: Illustrator, Photoshop
About The Project
The Orlando Cyborg Pittbulls are built on a foundation of toughness, loyalty, and innovation. This identity merges a fierce pitbull with advanced cybernetic elements
to create a look inals inumidating, modern. and unforgettable.
The Goal
Build a strong and Memorable brand that stands out in the league and connects with players and fans.
The Challenge
Create a unique identity that combines a fierce animal with futuristic technology while maintaining a strong football presence.
The Solution
A cybernetic pitbull logo paired with a bold typography and tech inspired design system to deliver power and recognition
The Result
A cohesive brand identity that builds loyalty , energize fans, and sets a new standard for the team
Logo Concept
The logo combines a pitbulls fierce determination with cybernetic enhancements that symbolize strength, precision, and the relentless drive to win. The sharp lines and metallic details create a modern and powerful mark.
Brand Elements
COLOR PALETTE
#FF6500
#011432
#F0F0F0
#FFFFFF
TYPOGRAPHY
Rocket Rinder
(Primary Font)
Anton
(Secondary Font)
MASCOT
Brand Applications
A consistent brand across all touchpoints builds recognition and creates a powerful experience for our fans and community.
Social Media Designs
Engaging Social Media Content that reflects our identity and connects with our fans.
Strong Brand Recognition
Unified Team identity
Fan Engagement Boost
Professional Image
Long Term Growth
The Impact
The new brand identity oives Force Fury a strong and professional presence across all platforms.
It motivates members builds trust and sets the oym apart as a place of discipline, power, and transformation.
Robert Horton Jr..
BRAND & MARKETING DESIGNER / BARTOW
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